A List of Guidelines to Improve Your YouTube SEO (Part 1)
It is not just a social media platform but YouTube is likewise a search engine that shows vast video content. Are you interested to know how to utilize it for your SEO?
There’s a staggering 1.9 billion of YouTube users every month. This tells us that a billion of people are spending time watching YouTube every single day! This is an enormous chance for brands, websites, and other content creators.
Search optimization is not entirely for content alone. YouTube has its own set of SEO strategies and learning these things can aid you to increase your ranking. The question is how? I knew you would ask that. So, here are 6 tips to get more traffic and increase your SEO ranking.
Keyword Research
Now, you finally have that brilliant content you needed but if there are no visitors to view them, it will be wasted. Turn to keyword. It will aid you to learn how to link your video by creating the right words to explain your content.
Keyword research is the quickest way for your viewer to determine your content and they could assist search engines to discover the precise content that comes from the search inquiries and its pertinence. There is also content probabilities while you are refining your SEO.
The fastest way to identify popular keywords is by looking at the YouTube search bar or you could try a Google search for any recommendations. There are also other online tools that can help you with keyword research.
Additionally, you must remember that YouTube transcribes your videos. Therefore, if you desire to indicate your preferred keywords, then bring them in your video by citing them in the entire video. This will assist YouTube to grasp the related applicability of your content accompanied by your keywords.
Recap
- Accomplish a Google search for any keywords suggestions.
- Application of auto-complete search function of YouTube.
- Declare your keywords as a portion of our videos.
- Usage of SEO tools for further keyword ideas.
Content optimization
There are different ways to increase the optimization of your content. Here are great suggestions you should remember:
- Description
Your information will hasten the search for appropriate content. A long information increases the additional context of the video. It acts as a foreword of what you will discuss in the video. As in the case of blog posts, this will give you a chance to make your explanations more detailed. If viewers liked what they see, then perhaps they might explore the other information displayed in the description box.
- Timestamp
YouTube supports timestamps so people could jump to a particular time and portion of a video. This way, it will make it easier for the viewers to easily go back where they left off. There is no need for your viewers to watch the whole video. To go to a specific section of the video, they can just click the timestamp provided. For example, you added a 9:00 timestamp. This would mean that once clicked, the viewer would automatically jump to the 9-minute mark.
More YouTube SEO guidelines will be discussed in part 2.
SOURCE: (1)
- Linkhelpers SEO – 8 Tools for Content Creation and Collaboration - March 18, 2020
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